
INNOVATIVE BRANDING STRATEGIES THAT DRIVE FANS
AND ELEVATE CORPORATE VALUE
Gain insights into the latest branding and marketing approaches of leading sports clubs in Tokyo
Step inside the world of Tokyo’s most successful sports organizations and discover how they build powerful brands, loyal fan communities, and global appeal. This seminar brings together cutting-edge strategies, real-world case studies, and expert perspectives from top clubs that are shaping the future of sports business.
Whether you are a marketer, business leader, sports professional, or entrepreneur, you will gain practical knowledge and inspiration to elevate your own branding and marketing efforts—learn how innovation, storytelling, and fan engagement are redefining success in the sports industry.
Join us and unlock the playbook behind Tokyo’s sports branding excellence.

REGISTRATION CLOSED IN
Program
Presentation by NRW Global Business Japan
- Highlight the appeal of Japan as a business destination.
- Explain the support available for German companies entering the Japanese market
Presentation by the Tokyo Metropolitan Government
- Introduce Tokyo’s specific subsidies and support programs for foreign
businesses. - Share examples of German companies that have utilized these programs.

President's Office in FC Tokyo
FC TOKYO
The J. League club boosts in-stadium fan experience through collaboration with overseas startups and innovative digital technologies.


Head of Corporate Planning &
SR Group Manager in Alvark Tokyo
ALVARK TOKYO
The B. League club shares insights into its flagship project “ALVARK Will,” focusing on how the project enhances corporate and club value while driving stadium-based sustainability initiatives, including efforts toward carbon emission neutrality addressing them effectively.


Why You Should Attend:
- Exclusive Expert Advice – Gain firsthand insights from top officials from Japan and Germany.
- Real-World Success Stories – Learn from a logistics software company that recently cracked the Japanese market.
- Future-Ready Strategies – Explore the latest digitalization trends shaping Japan’s economy.
- and many more…
Don’t miss this opportunity to gain actionable knowledge and expand your business in Japan!

